Brand History

Welcome to the retro and colorful world of UJO, a French brand that reinvents sportswear for those who dare to express themselves! At UJO, every garment is a true statement of personality.

Our story


It all started in 2021 with Amandine, a festival and costume enthusiast, who decides to create her own sportswear for herself and her friends, to combine comfort and originality. What started as a personal project quickly transformed into an official brand in 2022, dedicated to those who love to show off their unique style.

A living community


What makes UJO so strong is the vibrant community that has grown around us. Artists, athletes, dancers, and festival-goers from all walks of life come together around our vision of fashion. Each brings their own personal touch, enriching the brand's creative spirit .

Committed to the planet


Conscious of the impact fashion has on the environment, we have chosen to promote sustainable practices. That's why UJO prioritizes recycled materials, French manufacturing, local sourcing, and eco-friendly packaging. We make it a point to protect the planet while creating clothing that inspires.

Explore our universe


UJO is more than just a clothing brand. It's a celebration of individuality and creativity. Come discover our collections at ujo.studio and join our adventure full of life, color, and passion. Be part of our story and express your uniqueness with us!