Colorimetry: how to choose the right colors for your skin tone?

Colorimétrie : comment choisir les bonnes couleurs pour son teint? - UJŌ

Wondering what colors suit you best? The answer lies in your skin tone —and your colorimetry .

What is colorimetry?

Colorimetry is the art of determining which colors will best suit you based on your physical characteristics. It is based on a theory developed by Swiss artist Johannes Itten, who discovered that certain color combinations were particularly harmonious when they matched eye, hair, and skin color.

With colorimetry, you can not only enhance your appearance, but also express your personality through the color choices that allow you to be. Indeed, choosing the right colors can make you look more radiant , hide imperfections and even reduce the need for makeup.

Discover our colorful leggings made in France to express your palette.

women's high-waisted pink printed velvet leggings

The 4 seasons of colors

Colorimetry is based on four chromatic seasons: spring, summer, autumn and winter . Each of these seasons has its own color palette, adapted to different combinations of skin tone, eyes and hair.

  • Spring : Golden complexions, light hair, bright eyes. Bright, vibrant colors like sky blue, mint green, and powder pink are your allies.
  • Summer : Rosy complexions, ashy hair, light eyes. Soft, pastel shades like denim blue, light gray, and light mauve flatter you.
  • Autumn : Golden or olive complexions, red or brown hair, dark eyes. Warm, deep colors like khaki green, ochre, and burgundy flatter you.
  • Winter : Cool or olive skin tones, dark hair, light or dark eyes. Contrasting and intense shades like black, red, and royal blue are for you.
Colorimetry palette

How to determine your season?

To discover your season, it's essential to consider your eye color, hair color, and skin tone. Each season corresponds to a specific color palette, and the first step is to identify the temperature of your shades, whether warm or cool. Here is a simple test to perform:

Warm or cool: how to determine your color temperature?

Summer and winter are associated with cold temperatures, while spring and fall are associated with warm temperatures. Before you start testing, it's important to know that some people are "neutral," meaning they can fall into two seasons, such as spring and summer, or winter and fall. So don't worry if you're having trouble pinpointing your season!

Purple velvet crop top

Test 1: Gold or silver?

The first test is to determine whether gold or silver tones flatter you best. Generally, we all have a natural preference for one or the other. To find out which one suits you best, stand in front of a mirror in natural light and observe what happens when you wear gold or silver.

  • If gold brightens your complexion, softens fine lines on your face and makes your eyes shine , you belong in warm weather (spring or autumn).
  • If silver flatters your eyelids more and brings out the sparkle in your eyes , you are more connected to cold temperatures (summer or winter).

Test 2: Blue or green?

This test is quite revealing. You simply examine the color of your veins under natural light.

  • If your veins appear greener , you are probably in a warm season.
  • If they appear bluer , you belong to a cold season.

Browse our warm-colored outfits perfect for spring or fall.

Front view of the colorful festival jumpsuit

Test 3: Look into your eyes

Your eye color can also guide you in determining your season.

  • If your eyes contain shades of gray or are black in color , you are more likely to be a cold season person (summer or winter).
  • If your eyes have green or brown undertones , you probably belong to the warm seasons (spring or fall).

These tests will help you better understand your colorimetry. And if you're still not sure which season you fall into, remember that it's possible to belong to two seasons at once. This is called a neutral skin tone . And the good news is that you have more color choices!

The main rules of colorimetry

  1. Wear the right colors near your face : This is where colors will have the most impact on your skin tone. For example, a top or scarf in a flattering shade can transform your look. Take a look at our colorful UJŌ bras .

  2. Play with neutral colors and jewelry : If you're wearing neutral colors like black or gray, add pops of bright color or jewelry that matches your color scheme to enhance your outfit.

  3. Neutrals and Versatility : If you have a neutral feature, like brown hair or hazel eyes, you can experiment with warm and cool colors.

  4. Accentuate your eye color : Tops or accessories that match your eye color can give you extra sparkle. Our retro purple playsuit brings out hazel, blue, or green eyes.

Model in colorful retro cycling sportswear and backless bra

Warm and cool colors: how to recognize them?

1 / The basics!  

  • Pink / Red => cold and hot
  • Muslin yellow / Mustard yellow => cold and warm
  • Mint green / Khaki green => cold and warm
  • Terracotta / Orange / Brick red / Brown / Chocolate / Ochre => warm
  • Salmon pink / Sky blue / Mint green / Fushia => cold
UJO colorful sportswear

2/ The subtlety of warm and cold colors

Understanding your colorimetry isn't just about identifying the season. That would be too simple, right? Choosing the colors that truly enhance your look requires a more in-depth analysis, taking into account not only the season, but also the color of your hair, skin tone, and eyes.

For example, purple, which can be considered a cool color, is ideal for summer and winter, but it also looks great in spring and autumn for those with blonde or red hair. It's all about the nuances. Our 80s purple combination, for example, has a slight hint of yellow in its composition, which makes the purple a little warmer.

Vintage festival backless jumpsuit

In addition to the four basic seasons, there are subcategories that complicate matters a bit. For example, someone associated with the fall season might have dark blonde, red, or brown hair, meaning they won't have the same color palettes as someone with a different hair color.

Presentation of the 4 color palettes  

There are 4 seasons of colors => each has its own color palette

Colorimetry Season Autumn

Colors to favor => khaki green, dark green, duck blue, royal blue, navy blue, petrol blue, black, mustard yellow, ochre, orange, terracotta, red, burgundy, beige, ecru…

Colors to avoid => pastel colors: pink, blue, gray, parma... (Unless in summer you have a very tanned complexion => pastel shades will suit your complexion)

Ideal outfits for fall

Season Colorimetry Autumn

Season Colorimetry Spring

Colors to favor => sky blue, cyan blue, royal blue, violet, purple, mauve, mint green, khaki green, fir green, blush pink, powder pink, beige, brown, ochre, terracotta, light gray…

Colors to avoid => be careful with colors that are too dark which can make you look tired.

Colorful pieces for spring

Season Colorimetry Spring

Season Colorimetry Winter

Colors to favor => fir green, lawn green, pink, fuchsia, purple, burgundy, powder pink, red, sky blue, royal blue, navy blue, gray, black…

Colors to avoid => brown, chocolate, red, ochre

Strong styles for winter

Season Colorimetry Winter

Season Colorimetry Summer

Colors to favor =>White, beige, chiffon yellow, light yellow, mauve, light purple, light green, mint green, light blue, sky blue, denim blue, petrol blue, powder pink, baby pink, light pink, light gray…

Colors to avoid => brown, chocolate, red, ochre

Outfits for summer

Season Colorimetry Summer

Key takeaway: Trust yourself!

No color is off limits! If you love a color that isn't in your palette, you can always embrace it by wearing it as an undershirt or accentuating it with accessories. The key is to feel good about yourself and choose colors that bring out your personality .

To discover our range of products adapted to your color palette, explore our selection of velvet leggings , retro playsuits , colorful bras and pieces made in France.

💡 And now?
Discover which UJŌ outfits are made for you according to your colorimetry → See our stylish and colorful tips .

UJO Blue Backless Sports Bra

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